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September 25, 2009


Shopredheart.com
Now, with a simple click of your mouse you can buy your favorite Red Heart® yarns, Susan Bates needles and hooks and just about any other accessory you need to make your knitting and crocheting fun, easy and convenient. Introducing the NEW SHOPREDHEART.com website, designed for you, placing all of your favorite Red Heart® yarns at your fingertips, just a point and click away from being delivered to your doorstep. Stay tuned. This site is sure to be your favorite place to shop, save and create!

New Red Heart Pomp-A-Doodle

This new fun and unique yarn features fluffy pom-poms strung together by twisted yarn cording. Using US size 9 (5.5mm) knitting needles or an I-9 (5.5 mm) crochet hook, the pom-poms stitch together to create a soft, cushy fabric that is not only easy to make but even more fun to wear and share with others. Mix Pomp a Doodle with other yarns for more interesting designs. The new Red Heart® Pomp a Doodle™ comes in 7 color combinations. A single 3.5 oz ball makes one scarf. The pattern is included inside the skein band. This size 6 super bulky yarn is super fast and fun to knit or crochet.

September 3, 2009

Free Red Heart® e-book, get ready for Autumn
Red Heart® is offering a collection of fun crochet and knitting patterns through a free e-book with FaveCrafts.com. With patterns for afghans, sweaters, hats, scarves and more, this e-Book is a great resource for your favorite hobby. You’ll find quick and easy projects like easy wrist warmers, gift items for baby and Eco-friendly projects too. You are sure to find just the thing for your next autumn project.


Brand New Red Heart Stripes!
Red Heart® Stripes™ features a special print process that, when knitted or crocheted, results in a striped and patterned look duplicating intricate color work patterns. A size 4-medium weight acrylic yarn, Red Heart® Stripes™ is machine washable and dryable, perfect for fashions, toys, children’s wear, home decor and more. It comes in seven fun colors and is compatible with the America’s favorite yarn Red Heart® Super Saver™, giving even more options for creativity. Several free patterns, including hats, scarves and vests are also available.


Knit and Crochet Show in Buffalo, NY
Red Heart® and Coats & Clark recently sponsored the Knit & Crochet Show Lounge at the Knit & Crochet Show in Buffalo, NY. The show, dubbed as the one market for knit and crochet, is sponsored by the Knitting Guild of America and the Crochet Guild of America (CGOA) which is celebrating its 15th anniversary. Coats & Clark sponsored major categories in the 2009 CGOA Design Contest. The winners are:

Renee Barnes, Bruno, AZ; Category: Fashion "Crochet Confection Evening Gown" - $1,000 Grand Prize
Patricia Williams, Ozone Park, NY, "Flamenco Dancer Dress" - $300 FASHION FIRST PLACE
Ferosa Harold, Mausica Arima, Trinidad & Tobago, "Doily" - $300 Home Décor First Place
Jerry Rigdon, Dallas, TX, "Spring Handbag" - $300 ACCESSORIES FIRST PLACE
Gwen Blakely-Kinsler, Rolling Meadows, IL, "Heartrock Hotel" - $300 CROCHET AS ART FIRST PLACE



Do You Ravelry!

Red Heart Lovers on Ravelry Have you discovered the fun community at Ravelry.com? If you have, then you know Ravelry.com is the place for knitters, crocheters, designers, spinners, and dyers to keep track of their yarn, tools, and pattern information, and look to others for ideas and inspiration. Content is totally user driven, including the forum for Red Heart Lovers. Here you can talk with other Red Heart fans about projects, yarn stash, life in general or even contribute to someone else's project a world away. You can share or show off your Red Heart creations, start a Red Heart topic for discussion, participate in Knit-or Crochet-alongs and socialize with other Red Heart users. Even keep track of your stash, favorites, groups and events, add friends, contribute by adding a pattern or information about a yarn, and much, much more. Now you have to be a member to get in, so sign up and please be patient. With over 400,000 neighbors it does get a bit crowded.

Team Spirit Booklet J27.0016

Team Spirit Booklet J27.0016Grab your hooks and needles, and make these in your teams’ colors. Hats, scarves, wristers, stadium blankets, comfy pillow and even a blanket that looks like a football field. Most of the projects are so easy, you can use them to teach those who have not learned how to knit or crochet, all while spreading Team Spirit. The book also includes a guide to school colors using Red Heart® Super Saver™ yarns as well as basic knit and crochet stitch how-tos. The projects are great year round gifts for any high school or college student or sports fanatic. Get started now.


NOW LIVE - New Crochet Today! Website

www.crochettoday.com

New Crochet Today! Website Bright, visual, fast and fun describes the new look and interactive crochettoday.com, a website dedicated to all things crochet. Supporting the magazine of the same name, the new crochettoday.com provides inspiration 24/7, news on the latest trends in crochet, editor Brett Bara’s blog, tips and how-to project support, on-line video learning, sneak peaks of new patterns and upcoming issues, exclusive reports as to what is happening behind the scenes at Crochet Today! and much more. Visit today and join in the crochet fun!

Red Heart Holiday Yarn
WR1898Tis’ the season for creating holiday decor, throws, wearables and more using the new Holiday Yarns from Red Heart®. This size 4-medium weight yarn is available in many festive colors from the traditional red, green and white to vintage hunter, wine and aran all with a subtle metallic wrap to give them that holiday feel. The subtle sparkle enhances each shade but still has an amazingly soft hand that makes it wonderful to knit and crochet. Balls are 3.5 ounces and retail for just $3.99 Start making your list and checking it twice and click here to find just what you need for your Holiday creations.

It’s a Revolution!
According to USA Today, the numbers are staggering. Over 4 million sold. Nearly 250 groups on Facebook, 5,999 members in the fan club and over 300 parody videos on YouTube. What’s the fuss all about? The Snuggie™!

This oversized fleece blanket with sleeves has taken on cult status. College students are hosting Snuggie™ pub crawls. Jay Leno and Ellen DeGeneres are talking about and spoofing them. Fox News even reported Snuggie sightings at the Inauguration of President Barack Obama.

WR1838 Snuggle Up ThrowOf course, we DIY aficionados want to be part of the fun and with Red Heart® yarn and a bit of creativity you can kick it up a notch or two. Find your ticket to Snuggie™-dom with our version, called the Snuggle Up Throw. Make one for everyone on your Holiday “I want a Snuggie™” list. Why be limited to just 3 colors? Make yours special by choosing from 107 Super Saver™ colors and 3 different sizes.

69 Parking Meters Covered in Knitted Cozies
The Montague Street Business Improvement District, in Brooklyn Heights, NY, unveiled the final knitted artwork, officially opening 69 Meters, a public-art installation that will beautify the city’s main shopping street through mid June. 69 Meters is a collaboration between Magda Sayeg – the founder of Knitta Please, the guerilla knitting collective – and nearly 50 volunteer knitters.

Hand-knitted cozies were created by dozens of Brooklyn residents and were also contributed by knitters as far away as San Francisco, Paris, and Santiago, Chile. The 69 Meters pieces will be attached to each meter pole below the parking meter itself.

To thank them for their contribution, each volunteer knitter received three skeins of Red Heart's Eco-Ways™ yarn, an innovative, easy-care product that lessens the impact on the environment because it is made with 30% recycled polyester from plastic. Red Heart hopes their donation will help the volunteers beautify more urban locations, using eco-friendly yarn. See the beauty hand knitting adds to this urban area.


New Colors in Our Eco-Collection
Saving the planet one project at a time just got more colorful! Red Heart® has added 13 new colors to its Eco-Ways™ and four new colors to its Eco-Cotton Blend™ yarn collections.

Eco-Ways™ is made from 30% recycled polyester which comes completely from recycled plastics. This versatile yarn makes beautiful projects while giving consumers a yarn they can feel good about using.The new colors include Cotton, Misty Violet, Bark, Rose Dust, Fern, Cinnabar, Yam, Sand, Chamois, Cornflower, Asparagus, Dark Indigo and Peacock. View all the beautiful colors in our Eco-Ways™ yarn.

Joining the already eight soft, natural colors in the Red Heart Eco-Cotton Blend™ yarns, are four new and very popular colors; Rose, Currant, Tangerine and Chocolate. Eco-Cotton Blend™ yarns are made from 75% Eco2 Cotton – recycled cotton from t-shirt fabric remnants. This recycled cotton blend uses less water, dye and energy, too. View all of these luscious Eco-Cotton Blend™ colors.

These beautiful yarns are made in the USA reducing fuels needed to transport them as well as our carbon footprint. Look for these new colors at your local craft and hobby store starting in April. Use our store locator to find a retail outlet near you. Crafting green has never been easier.


Live the Eco-Way With Our Eco-Living Book
The new Eco-Living book (#J27.0006) from Red Heart® is not only friendly to the earth but, chalk full of great project ideas suitable for your sustainable lifestyle. Focusing on the Red Heart® Eco Collection of yarns, the projects include everything from a baby carrier to a stress relieving neck wrap. Check it out and buy it today. Save the Planet, One Project at a Time, plus knit and crochet fun projects for you, your family and your friends.

Big Special Olympics Thank You!
Over 60,000! What started as an idea to provide a unique gift to all of the athletes competing at the 2009 Special Olympics World Winter Games, blossomed into over 60,000 scarves from all corners of the world and from every state in the U.S. The Games Organizing Committee decided to show the athletes the ultimate in support.

The GOC made the Red Heart® Super Saver™ Delft Blue and White Scarves available to the community of Boise, ID, site of the 2009 Special Olympics World Winter Games. An amazing sea of Blue and White greeted athletes at every event and even on very important guests, such as Vice President Joe Biden.

Even better, nearly $50,000 was raised by monetary donations inspired by the scarves. From Red Heart, a great big THANK YOU for your generosity, talent and overwhelming support.

Quote from Patty Eller, contributor and supporter:

"I am proud to be the "Auntie" of Jonathan Beau Karlen, a USA snowboarding competitor in the International World Special Olympics. I was proud to be a contributor in the Olympic scarf campaign. The story that was told at the opening ceremony (YES! I was there!) about the scarves brought tears to my eyes. The hope for 5,000 scarves turned into 67,000 scarves! It was incredible the see the blue & white scarves EVERYWHERE! The homeless people on the streets, mannequins in the store windows, the horse statues on the street corner, and one on every wonderful person in Idaho celebrating how very special every one of the worlds special athletes are. The scarves made for a very recognizable unity that each of us felt. Thank you for the idea, or contributions, or what ever your actual involvement was. I was proud to be a contributor and a participant, & my heart is very full. Thank you, Auntie Patty Eller"

Check out these links to see the scarves in action:
www.youtube.com
www.whitehouse.gov
www.idahostatesman.com

Knit-Out 2009
Shop, Knit, Crochet, Roller Coasters, Fun. Sounds like the ultimate weekend of adventures and over 100,000 plus knit and crochet enthusiasts agree. Knit-Out 2009 brought you goodies, demos and plenty of education all for your knit and crochet addiction or enjoyment.

Kathleen Sams, our Red Heart Ambassador, was there spreading the joy of all things yarn. She held classes on how to make striping and fair isle patterns without hassles, easy to achieve when you use Red Heart® Heart & Sole™ sock yarn, plus they feel great on your feet thanks to the aloe vera permeated in the fibers.

She also got into the sock groove for crochet lovers too with toe up crochet socks. As always, Kathleen took the mystery out of Knit and Crochet Cables using Red Heart® Soft Yarn® and Eco-Ways™ yarn -- decorative yet earth friendly. In the end, there were lots of samples to inspire, friendly competitions to challenge and free demos all to make your knit and crochet life easy, fun and stitchey.
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